Proposal for a Major Event

Task

The purpose of the task is to write a short proposal for a major event (at least 2000 attendees) (1000 words). The proposal needs to include the concept behind the event, potential market for the event, potential venue and a brief overview of some of the resources needed to stage the event.

A minimum of two academic references are required. Reference to three electronic resources are also required to indicate what resources are needed for the event (e.g. hire equipment, technical requirements, etc).

Instructions

1.Research events - use City of Melbourne, Destination Melbourne and similar websites to see what events are held and when

2. Research Events in which you are interested in overseas
3. Write structure for your plan and approximate number of words

4.Think about concept of the event – why are you planning this event and what will it look like

5. Set the date for your event – consider other events at that time, weather, holiday times
6. Research and discuss potential venues – accessibility, size, hire costs, permits required
7. Research and discuss briefly potential market segments
8. Research and discuss potential resources – staging, entertainment

Assessment Structure

1. Rationale for event (why are you holding this event)
2. Concept for the event (Charity run, sports event, cultural event etc.)
3. Potential Venue – consider size, accessibility,
4. Potential market segments
5. Resources needed – equipment, staging, entertainment etc.

Assessment Criteria 

1. Description and Concept of the Event

Background

Purpose/Concept

Potential Market Description 

2. Site Analysis/Planning Considerations

Potential Venue

Necessary Resources

3. Relevant Resources

2 academic sources

electronic sources