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Competitive Strategy assignment

Essay – Key Strategy Development Tools

Students are required to write a Comprehensive discussion of any three of the strategy models, with practical application to current business examples.

Details; Write an essay explaining what the main strategy development tools are and how they are used in business. Your essay must contain a comprehensive discussion of 3 of the following: PESTEL, Five Forces, Resource-Based View, PROFIT, Input/Output, SWOT Analysis (you may include Cross Impact Analysis), Generic Strategies, Ansoff, Ghemawat, with reference to academic journals and practical examples from industry. In this essay, sub-headings are permitted. Be sure to use paragraphing. Be sure to reference your sources in-text and provide a list of references at the end, all in Harvard style.

Assignment Structure

One page for your explanation of each model, including the example.

Thus, a half page introduction,

then 3 pages for the explanation of the 3 models,

 plus a half page conclusion.

Add a cover page at the front.

Add a Reference List at the end.

  The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and 2 cm margins on all four sides of your page with appropriate section headings and page numbers.

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